Man men is a niche tv programme shown on AMC a subscription american channel, this means the audience has to pay to watch it so they have a starting appeal to the show. a specific scene of season 5 episode 11shows a particular twist to keep the audience hooked, two scenes run along side each other giving the illusion that they are happening at the same time however its only when we see the jaguar invester in both scene we realise this isn't the case. There is a cleaver uses of jump time to hook the audience, it also makes the audience relate to Joan as we see her face when she realises not everyone wanted her to sleep with the investor but she already had she takes her time before she answers don draper this gives her time to compose her emotions and put on her best over face as in the 1960s woman were objectified and Joan didn't want to seem as weak as she is. because this is along running TV program the audience get time to know the characters and become attached to them and this would keep them entertained to see how their favourite characters react to situations thrown to them.
The show has received many awards for directing, writing and acting, which gives credibility to the programme and has been rewarded for it's unique approach to Television. This new stye of retrophilia mad men first adopted has spiralled many there programme to that this route of nostalgia and period drams.
As well as an audiences getting escapism watching mad men that are also being informed of the times in 1960s as there are many accurate representations, such as how women were mainly seen as objects as there is many references of sexisms through out the seasons and this episode inpartcular an example of this is when don throws money in to peggys face, dismissing everything she is saying to him and just trying to shut her up.
The new yorker magazine reviews mad men as 'the shows main draw is behaviour,observes with such exactness that one can imagine the shows being transposed to the 40s and 80s with different clothes and slags
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